resolve the development and characteristics of the LED lighting industry in China

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  LED lighting industry is developing rapidly. 2010 LED lighting starts to ferment, market demand for greatly increased compared with 2009, do the LED packaging, LED display enterprises also have to enter the field of LED lighting. The only LED packaging enterprises in the Chinese ma rket has been very little, most of the companies have to do packaging development and production of LED lighting products. LED application areas of business boundaries are increasingly blurred, the enterprise LED product line becomes longer. Although the level of technical level compared to previous years LED products has been greatly improved, but the majority of enterprises in terms of prices? Leading the market at the expense of the quality of the product, also led to a gradual decline in product margins. But already a lot of LED companies began to increase R & D investment to the development of high technology, high value-added, the product of intelligent direction. In the package and the application side, some of the products of individual enterprises and international LED manufacturers competing against. Even so, the LED chip companies overall profit. led high bay lighting chip companies a whole l ot of investment, the LED chip industry sales in 2009 of just over 20 billion yuan, and most of the LED chip companies with negative profit or no profit. LED chip companies by the end of 2009 amounted to 62, with the introduction of the technology of large-scale input of the LED chip companies and Taiwan, it is expected that the LED chips in the next few years, China will have a very large development.

    Occupy an important position in export, the weak domestic market, in particular the Pearl River Delta region of the LED business, many companies export accounted for more than 50% of the proportion. Mainly because the price of LED products for Chinese consumers is still relatively high, LED application product sales are mainly concentrated in the commercial lighting and municipal engineering, general consumer acceptance is still at a low level. LED inter-firm merger is very rare. Currently on the market, there is little between the LED business an d chief? Situation, the basic expand the scale on its own. Thousands of enterprises on the market, inter-enterprise part? Proportion is negligible. The main reason is that the led rope lighting market is still immature and fully competitive, most businesses can find their own living space. However, relative to the chief? Restructuring of a small number of Chinese LED industry each year to enter and exit the enterprise.

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    Brand-building lag

  Needless to say, the brand is a enterprises to overcome the crisis through steel armor to enhance the lighting industry the ability to resist risks in the face of a crisis, must work hard in the development of the brand have to create a distinctive lighting brand development path.