2012年8月20日星期一

LED swept the lighting market


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And implementation of low-carbon economic policies of our government in 2010 following the Copenhagen conference, unwavering in two sessions after the launch of the Eleventh Five-green lighting development plan, making the LED semiconductor lighting industry quickly became a courtesan of the lighting industry, lighting companies have sniffed out the power of energy-saving subsidies and market. However, the development of the semiconductor chip technology is still in the stage of development, high-tech equipment and high-end talent prohibitive for many small and medium enterprises, the Shanghai World Expo and Guangzhou Asian Games venues, the project became Philips, Osram, NVC, Op, Huayi garden led lights corporate "patent".

The lighting industry this year seems to be the "nouveau riche" around the city lighting have listed Shilihe, Beijing, Wuhan Han Dynasty to the glory of Chongqing, Nanchang, Lights and so on. It seems that the road of the brand lamps slowly fade over the years the formation of monopoly necrosis brand sales model and it was "blocked" you?

The general manager of the Arts lamp Master Cheng said, although currently the LED semi conductor lighting is extremely strong, however, 70 percent of China s LED lighting companies mostly placing him downstream. Brand lighting, most of the times of active research and development, and design of LED lighting. This also marks the lighting industry, the light source as a starting point through the application of new light to reach the lamp from the shape, are leading the trend to light. While lighting the city to provide consumers with a broader brand lamps, quality, price, selection, with the internet e-commerce, activation, and active in the consumption pattern of the lighting market. However, high consumption of middle and low lighting, so that consumers care about the lamp after-sales service system, Although many lighting the city is committed to a one-stop supplier, one-stop service, but the difference between the grade messy lighting brands, quality, incomplete, accessories far, many consumers are still difficult to see the consumer advantages of lighting the city.

Lighting within the expert analysis, with the subsidy policy of the national energy conservation, improvement of living standards of rural lighting market has been opened, the lighting monopoly has become the best business model in rural and urban areas. As the lighting design, the shape of personalized, lamps, installation, maintenance becomes a very professional and the lamp consumption is no longer limited to the price, more consumers to pay more attention to after-sales service. Store for its professional and systematic after-sales service system, high-, mid-range lighting consumers have more trust stores.

LED lamps across the lighting industry, natural or product quality, brand high bay lighting and the Renaissance, and after-sales service. From China s economic development situation, the future of lighting stores will long endure. Brand building, will be the biggest motivat ion of lighting business development. How to build a good brand which requires enterprises carefully crafted and rich corporate culture and the spirit of accumulation.
 

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