According to statistics, most of the 80% -90% of the orders of the LED business comes from the export and domestic market has as yet failed to open, which also includes a number of industry leading companies. With the increasing popularity of domestic LED energy-saving lamps, the major L ED companies are focused and slowly turned to the domestic market, but the face of domestic lighting market, these companies are confused, I do not know where to start. Moreover, out of incandescent huge market space is not in a second-tier cities, but in rural areas, in poor remote areas, this is indeed a big problem.
This stage commonly used in many rural households and incandescent lamps, although the economy is relatively backward rural areas, but incandescent bulbs annual sales of about 1 billion, the market is huge. With the Government promulgated the five years to complete phase-out of incandescent route, coupled with the requirements of the rural quality of life lighting are also rising, this will stimulate huge demand for rural energy-saving lamps.
Another hand, China is a large agricultural country, with the LED technology matures, the increasingly wide application of LED lighting in rural households lighting and agricultural lighting. Agricultural lighting applications, crop processing of credit to the commonly used technical measures in the agricultural production. The traditional methods previously used before the incandescent lamp with filters, which filter out non-used up at the same time, but will lose some energy. LED lighting products can not only reduce energy consumption, better able to improve the use value of the light source, to promote crop growth, increase crop yield.
LED lighting industry sales thorny
It can be seen from the above points for lighting products, the rural market can be described as an excellent prospect, but in addition to LED lighting, energy saving lamp enterprises can be described as early in the morning Shendeminxin a share, and how energy-saving lamps, each LED lighting companies need to think about the problem.
Current LED domestic enterprises to take much more difficult than the export, the following main reasons:
: LED prices are relatively common energy-saving lamps more expensive, in some rural or backward city, or is not widely accepted.
: Awareness of domestic LED energy-saving lamps is not comprehensive enough to see the LED lights Show the power and price, other important parameters also do not understand, so to strengthen people\\ s awareness of the benefits of LED lighting is necessary, the need for government some effort.
: The supplier may also not required to excessive price competition, more focused on providing high-quality products to consumers, to increase the purchase of LED lighting products confidence.
LED lighting in the domestic market, the future is bright, the road is rough. China has large areas of rural market development, in addition to policy support, and believe that although the LED companies the domestic market road hard but the outlook is a bright one.
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